Bawaiian Hunting Shirt by Betabrand


Now, I don’t know where the island of Bawaii is or what a Bawaiian is for that matter, but the Bawaiian Hunting Shirt by Betabrand looks like the ideal button-up for Aloha Fridays. I really like the look!! But, I still would like to learn more about the origin : where is this island of Bawaii and what is a Bawaiian exactly? I’ll let Betabrand explain the history:

Ever heard of the island of Bawaii?

No? That’s not surprising. This little chunk of rock in the middle of the Pacific Ocean is, quite possibly, the most woebegone nation on Earth. After all, this is an island whose chief export is molten lava. An island known to other Polynesian cultures as “Isle of Infinite Sorrows” and also “Place Where the Poisonous, Bloodthirsty Monkeys Dwell.

For centuries, Bawaiians had at least one thing they could be proud of: legendarily colorful, comfortable shirts. But then warriors from the neighboring Hawaiian Islands rowed ashore one night and stole all those shirts, leaving the inhabitants of Bawaii worse off than ever. To add insult to injury, the so-called “Hawaiian Shirt” soon grew famous around the world, while the increasingly desperate Bawaiians were forced to wear Styrofoam coolers that had washed up on the beach.

Now, Betabrand is working to correct this historical injustice with a beautiful, limited-edition men’s shirt in the classic Bawaiian style. It’s lightweight, super-comfortable, and features a flora print that recalls Bawaii’s lush past — before it was denuded by crazed wild pigs, high on volcanic fumes.

Oh, ok. That makes perfect sense now.


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