Golden State Warriors The TOWN Jersey

image via Golden State Warriors

An homage to Oakland, CA and the future of fan apparel all-in-one. First lets talk about the Golden State Warriors: two championships. In Oakland. The NEW STATEMENT EDITION jerseys pays homage to TOWN BUSINESS with The Town Jersey. I’m really feeling this because it never forgets its roots in Oakland – a good reminder especially since the team will be moving to San Francisco soon. That’s why I really love the message behind the jersey. And for chrissakes, its literally got roots on the jersey! What’s not to love?!

And what’s up with Nike? Well, its the new name behind the NBA’s on-court jerseys – and they are coming out full force with jerseys from the future. Like get this, “each adult-sized Nike NBA Connected Jersey will have an embedded NFC (near field communication) chip that will launch real-time team and player content“. Its called NikeConnect technology. ZOMG! Accessing player content can be done via mobile device. Talk about bringing life to apparel. That’s awesome!

Looking forward to teh upcoming season, for sure!

[image and story via Golden State Warriors]

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